Preorders for its latest iPhone have already been so powerful that Apple expects to surpass last year’s record, when it sold 10 million phones during the initial weekend.
Apple started taking preorders and iPhone 6s Plus on Saturday.
The phones never have gone up in cost, but last year’s record-selling iPhone 6 and 6 Plus versions will sell for $100 less.
The iPhone continues to be the most significant merchandise of Apple. Sales of the iconic smartphone given more than two thirds of the Cupertino, California, firm’s $107 billion in sales through the very first half of 2015.
As smartphone sales slow worldwide, with a lot of people carrying them the latest product from Apple arrives.
But researchers at IDC, an industry data supplier, say that those of its competitor, Android are growing quicker. IDC anticipates cargoes that are iPhone to grow by 16 percent in 2013, while it estimates just 10 percent wills grow.
“As many customers noticed, the online demand for iPhone 6s Plus has been exceptionally strong and exceeded our own forecasts for the preorder period,” Apple said. “We are working to catch up as quickly as we can, and we will have iPhone 6s Plus as well as iPhone 6s units available at Apple retail stores when they open next Friday.”
Analysts said demand has been fostered partly by China, which has been contained in the original start for the very first time.
“We consider the takeaway is the 6S is off to a strong beginning and ought to continue to gain share in the high end of the smartphone marketplace,” he wrote.
FBR analyst Dan Ives also said foster sales results should be helped by demand in China, despite its explosive market.