The movie has made created several new records and never seen before bodies in India. Now, seems like it’s breaking records in Pakistan also. The movie has earned Rs 15 crore of its launch on the first five days, establishing a fresh record – company that was greatest on Eid days.
“One advantage Sultan had over previous films including Bajrangi Bhaijaan was that it was released over a five-day weekend because of Eid holidays. And with tickets for the first five days of screening already being sold in advance, Sultan has crossed Rs 15 crore by today (Sunday), “said Muhammad Nasir of Geo Films.
Since the launch of action film Bodyguard in 2011, Salman Khan has built a close invincible dominance over the Eidul Fitr weekends. Other international and national launches never have do well at the local box office while Sultan continues to enjoy a healthy run in Pakistani films. Two of the serious casualties of Sultan’s onslaught were Hollywood animated movie, Finding the Pakistani heist-film and Dory Sawaal 700 Crore Dollar Ka.
Both of the other films were released on a small amount of displays with exhibitors showing a taste to screen Sultan. Unlike Sultan, that was released on 75 displays, Finding Dory was shown in just 15 films (25-30 displays) with its box office groups amounting to Rs 3 crore after the first two days. The other Hollywood movies, which were released on Eid along with Sultan were The Secret Life of Pets, The Legend of Tarzan and Ice Age: Collision Course.
“During Eid, lower or middle class families enjoy gatherings and they rush to single screens and an action film starring Salman Khan is the perfect choice for a fun outdoor gathering,” Nasir added.
What does one think about Sultan‘s record breaking spree?