Malaika Arora will never promote alcohol, cigarettes or skin lightening brands

There were many Bollywood personalities who have faced criticism for endorsing different brands in the past, but celebrity Malaika Arora ensures that she always picks on the correct sanction price. She says she WOn’t ever boost booze, cigs or skin lightening brands as she does’t believe in such products.

At the launching for lingerie brand amante’s exclusive shop IANS asked her about the criterion of choosing a brand for endorsement deals.

She said: “I think it’s very important to understand the brand and whether you can do justice to what you are promoting. If I am asked to promote alcohol or cigarettes, I will never do that because I don’t believe in them. They are not part of my life.”

“Same holds true for skin lightening creams. If I don’t feel comfortable endorsing a certain brand, I won’t do that,” the star told IANS.

The actor looked like a diva in a confident grin and a frill dress at the launch. She said that she always makes sure to step from her house in the most glamorous way potential.