Using the network saying he will be downshifted to the weekend, Al Sharpton is losing his daily show on MSNBC.
MSNBC is in the midst of sweeping changes under NBC News boss Andrew Lack, deemphasizing its left leaning scheduling throughout the daytime hours in favor of news shows that are upright.
Sharpton’s show sometimes set MSNBC in uncomfortable positions, while doing some narratives where there was racial controversy while staying host of a news program, since he continued his political activism.
His day-to-day show finishes Sept. 4.
“I want to congratulate Al and his team,” MSNBC president Phil Griffin said in a memo to staffers. “For four years they have done a terrific job bringing his voice and a big spotlight to issues of justice, civil rights and equality. And as many of you know, The Rev never missed a show. I’m looking forward to seeing what he can do with a Sunday morning news maker program.”
Based on Nielsen, Sharpton averaged between in audience 500,000 and 600,000 recent weeks but usually ran third behind News Channel and CNN in the 25-54 age group that TV news advertisers need to reach.